Event Advertising & Promotion Manager
- 2023-10-09
-
Singapore, Singapore
Event Advertising & Promotion Manager
职位详情
TheRole:
Plan,direct, or coordinate advertising policies and programs or producecollateral materials, such as posters, contests, coupons, orgive-aways, to create extra interest in the purchase of a productor service for a department, an entire organization, or on anaccountbasis.
JobResponsibilities:
- Inspectlayouts and advertising copy and edit scripts, audio and videotapes, and other promotional material for adherence tospecifications.
- Plan and prepare advertisingand promotional material to increase sales of products or services,working with customers, company officials, sales departments, andadvertising agencies.
- Gather and organizeinformation to plan advertisingcampaigns.
- Confer with clients to providemarketing or technical advice.
- Direct,motivate, and monitor the mobilization of a campaign team toadvance campaign goals.
- Confer with departmentheads or staff to discuss topics such as contracts, selection ofadvertising media, or product to beadvertised.
- Prepare budgets and submitestimates for program costs as part of campaign plandevelopment.
- Prepare and negotiate advertisingand sales contracts.
- Plan and executeadvertising policies and strategies fororganizations.
- Assist with annual budgetdevelopment.
- Provide presentation and productdemonstration support during the introduction of new products andservices to field staff andcustomers.
- Formulate plans to extend businesswith established accounts and to transact business as agent foradvertising accounts.
- Direct and coordinateproduct research and development.
- Identify anddevelop contacts for promotional campaigns and industry programsthat meet identified buyer targets, such as dealers, distributors,or consumers.
- Represent company at tradeassociation meetings to promote products.
- Readtrade journals and professional literature to stay informed ontrends, innovations, and changes that affect mediaplanning.
- Consult publications to learn aboutconventions and social functions and to organize prospect files forpromotional purposes.
- Coordinate activities ofdepartments, such as sales, graphic arts, media, finance, andresearch.
- Train and direct workers engaged indeveloping and producing advertisements.
- Trackprogram budgets and expenses and campaign response rates toevaluate each campaign based on program objectives and industrynorms.
- Monitor and analyze sales promotionresults to determine cost effectiveness of promotioncampaigns.
- Coordinate with the media todisseminate advertising.
- Contact organizationsto explain services and facilitiesoffered.
- Manage sales team including settinggoals, providing incentives, and evaluating employeeperformance.
- Assemble and communicate with astrong, diverse coalition of organizations or public figures,securing their cooperation, support and action, to further campaigngoals.
JobRequirements:
- Diploma/ Degree in Sales & Marketing
- At least 5years of experience in advertising &promotion
- Knowledge of the structure andcontent of the English language including the meaning and spellingof words, rules of composition, andgrammar.
- Knowledge of media production,communication, and dissemination techniques and methods. Thisincludes alternative ways to inform and entertain via written,oral, and visual media.
- Knowledge of principlesand methods for showing, promoting, and selling of concert tickets.This includes marketing strategy and tactics, productdemonstration, sales techniques, and sales controlsystems.
- Experience managing multiplelive performance projects.
- Organized anddetail-oriented
- Excellent communicator inprofessional and business settings
- Able tohandle task management in a high-stressenvironment
- Tight Profit and Loss Management onFinancial file to ensure all costs are accurate and accountedfor
- Proficient in Microsoft Office (Words,Excel, Powerpoint)
Excellent problemsolving and time managementskills
WorkSchedule:
This job has the following workschedule:
Monday -Friday
Benefits &Perks
This job has the followingbenefits:
Medical coverage
Travel &spending expenses
Travelopportunities
This job is located in Yishun,North, Singapore.
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