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Event Advertising & Promotion Manager

  • 2023-10-09

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Singapore, Singapore

Event Advertising & Promotion Manager

职位详情

The Role:

 

Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or give-aways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

 

Job Responsibilities:

 

  • Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications.
  • Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
  • Gather and organize information to plan advertising campaigns.
  • Confer with clients to provide marketing or technical advice.
  • Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
  • Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.
  • Prepare budgets and submit estimates for program costs as part of campaign plan development.
  • Prepare and negotiate advertising and sales contracts.
  • Plan and execute advertising policies and strategies for organizations.
  • Assist with annual budget development.
  • Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers.
  • Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts.
  • Direct and coordinate product research and development.
  • Identify and develop contacts for promotional campaigns and industry programs that meet identified buyer targets, such as dealers, distributors, or consumers.
  • Represent company at trade association meetings to promote products.
  • Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning.
  • Consult publications to learn about conventions and social functions and to organize prospect files for promotional purposes.
  • Coordinate activities of departments, such as sales, graphic arts, media, finance, and research.
  • Train and direct workers engaged in developing and producing advertisements.
  • Track program budgets and expenses and campaign response rates to evaluate each campaign based on program objectives and industry norms.
  • Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns.
  • Coordinate with the media to disseminate advertising.
  • Contact organizations to explain services and facilities offered.
  • Manage sales team including setting goals, providing incentives, and evaluating employee performance.
  • Assemble and communicate with a strong, diverse coalition of organizations or public figures, securing their cooperation, support and action, to further campaign goals.

Job Requirements:

 

  • Diploma / Degree in Sales & Marketing
  • At least 5 years of experience in advertising & promotion
  • Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
  • Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
  • Knowledge of principles and methods for showing, promoting, and selling of concert tickets. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems. 
  • Experience managing multiple live performance projects.
  • Organized and detail-oriented
  • Excellent communicator in professional and business settings
  • Able to handle task management in a high-stress environment
  • Tight Profit and Loss Management on Financial file to ensure all costs are accurate and accounted for
  • Proficient in Microsoft Office (Words, Excel, Powerpoint)

Excellent problem solving and time management skills



Work Schedule:
This job has the following work schedule:
Monday - Friday

Benefits & Perks
This job has the following benefits:
Medical coverage

Travel & spending expenses

Travel opportunities

This job is located in Yishun, North, Singapore.

Are you interested in this position? If so, apply now and get a response from us fast!
Don’t miss out an opportunity to advance your career to the next level.

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